Douyin (China TikTok) E-Shop's New Year Success: Emotion-Driven Advertising & Festival Promotion Strategy
Douyin's e-commerce soared during Lunar New Year with emotion-driven advertising and strategic promotions.
top of page
- Jan 10
Analysis of OLAY marketing strategy in China on e-commerce platforms
OLAY, as a beauty brand under Procter & Gamble, one of the world’s largest consumer goods companies, is a world-renowned skincare brand....
- Jan 10
New Trend of Cross-border in China: Douyin (TikTok China) Promotes the Global Shopping Business
On September 6, 2023, a significant event for the Douyin E-commerce Global Shopping industry unfolded in Shanghai. Themed "Dance Through...
- Nov 28, 2023
How to optimize operation of Douyin (TikTok China) Mall - China’s next big e-commerce platform?
There are many tactics on optimizing operation of Douyin (TikTok China), and understanding its algorithms and mechanisms is the crucial...
- Nov 28, 2023
Decoding the 2023 Double 11: Trends, Triumphs, and Transformations in China's E-Commerce Landscape
The curtain has fallen on the 2023 Double 11, and as anticipated, the fervor for shopping that has characterized previous years continued...
- Oct 16, 2023
The Most Comprehensive List of Cross-Border E-Commerce Platforms in China
In this era of globalization, finding a reliable and beneficial sales platform is crucial for many cross-border e-commerce sellers. If...
- Aug 13, 2023
Do Douyin (TikTok China) Users Align with My Target Market in China?
The huge growth of Douyin (TikTok’s China sibling) has led to an increasing number of advertisers using the platform to launch their...
- Aug 13, 2023
The Revenue Model of TikTok China (Douyin) Live Shopping
TikTok China (Douyin) live shopping has revolutionized the way brands and businesses connect with consumers, creating a dynamic and...
- Aug 13, 2023
Why Integrate TikTok (Douyin) in Your Digital Marketing Strategy in China?
In today's fast-paced digital landscape, businesses are constantly seeking innovative ways to connect with their target audience and...
- Aug 13, 2023
The Power of KOLs and Influencers
What is KOL (Key Opinion Leader)？ A Key Opinion Leader (KOL), sometimes referred to as an influencer , is a member of a community whose...
RougeLink
- 5 days ago
- 3 min
Douyin (China TikTok) Trends of the Week - 06 Sept
Douyin (China TikTok) has firmly established itself as a powerhouse in the Chinese social media and marketing landscape, boasting 750...
9 views0 comments
bottom of page